MUSIC NEWS

THE WEEKND

'SNOWCHILD'

The Canadian artist tapped anime studio D’Art Shtajio to animate the music video. It is important to note that D’Art Shtajio, founded by Arthell Isom, Darnell Isom, and Henry Thurlow, back in 2016 stands as the first Black-owned animation studio in Japan. The animated visual plays off of the lyrics of “Snowchild” which sees The Weeknd lookback at his meteoric rise. 

THE WEEKND

'SNOWCHILD'

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